The French group Renault announced the business strategy plan “RENAULUTION” for the next five years online. The Renault brand, which is the mainstay of the Renault Group, will release 14 new core models by 2025.
At RENAULUTION, it was announced that it will confront major changes in the automobile industry in the future by shifting from the conventional expansion route and aiming for quality in the future. In the future, by becoming a brand of technology, services and clean energy, we will bring modernity to the automobile industry.
As specific new models that will appear in the future, seven full EV (BEV) models and seven C-segment and D-segment models will be launched by 2025, for a total of 14 models. It also aims to have the top segment account for 45% of sales by the same year.
All new models will be EV or plug-in hybrid (PHEV) and electrified hybrid models called “e-TECH”.
When it comes to EVs, Renault is a leader in the European EV market and has already sold more than 300,000 units for more than a decade. Taking advantage of its competitiveness, the new EV that will appear will aim for the same affordable price range as the engine model.
The “Renault 5 Prototype” has emerged as a symbolic model.
The Renault 5 was released in 1972 and is a legendary B-segment hatchback that became a bestseller in Europe shortly after its introduction due to its high practicality and excellent design. It was fully remodeled for the second generation in 1984, and was popular until the successor model “Clio ” appeared in 1990.
The prototype that appeared this time is a modern arrangement of such Renault 5, and has been revived as a 100% electric model.
Renault 5 Electric Concept Car
At first glance, this Renault 5 prototype can recognize past models, but thanks to the modern lights and front design, the newness is also emphasized. The bonnet air intake hides the charging hatch, and the bumper fog lights replace daytime running. The side grids, wheels and rear logo are reminiscent of the original “5”.
”The design of the Renault 5 prototype is based on the original R5, a world-famous cult model of the past. This prototype is urban and fascinating, modern times,” said Jill Vidal, Renault’s design director. It embodies sex. “